Who's in on practically every big export deal - and never mentioned? Cable & Wireless Ltd

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This is a digitised version of an article from The Cayman Compass's print archive. Occasionally, the digitisation process introduces transcription errors, or other problems.

See the article in its original context from July 1967.

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Exporting is a big-stake game. The prizes are vast, the competition huge. All the big names are there: BMC, BAC, English Electric, Wedgwood, Leyland-Triumph, Massey Ferguson, ICI, Johnnie Walker, Cable and Wireless....

Yes, Cable and Wireless. A big deal may well depend on the speed and accuracy with which information is passed between exporter and exportee. And Cable and Wireless is the fast, on-the-ball communications operator that serves the big-name exporters worldwide.

Big-that's the name of the game for exporters. And the same goes for international communications. It demands big know-how and big organisation. Cable and Wireless uses them to the full.

In fact, Cable and Wireless is the biggest international communications operator in the world. Its 142,000 miles of cable and 160,000 miles of radio circuits criss-cross the globe. Every day its 10,000-strong staff handles thousands of messages through 80 international stations in 55 countries.

On Ascension Island Cable and Wireless recently brought into operation the first of a planned round-the-world network of earth stations for satellite communications-initially to include Hong Kong and Bahrain. Has completed a cable and radio scheme in the West Indies which gives ten Caribbean islands direct inter-island and international links.
With its Commonwealth Partners, has just brought into full service the £23½M SEACOM telephone cable—a 7,000-mile extension to the trans-world system which will bring many more nations of the Commonwealth into direct, pick-up-the-phone, cable contact.

And is planning with Canada, to provide a new 800 mile transistorised telephone cable from Bermuda to Canada—just one of the many projects Cable and Wireless is working on to upgrade world communications.

Airline signal centres, broadcasting systems, telephone networks, cable projects, space communication stations—Cable and Wireless engineers and operates them to make communication between distant places easier, clearer, quicker.

Whether you're in Muscat or Manila, in Santiago or San Juan, in Benghazi or Bermuda, or in a hundred and one other places, you will find a branch of the Cable and Wireless worldwide communications group.

The next overseas deal Cable and Wireless deals with could be yours. Fort Street, Grand Cayman, Cayman Islands. A member of the Cable and Wireless worldwide Communications group.