Globes bask in ‘golden’ ratings

NBC
says its Golden Globes broadcast, hosted by British actor-comedian Ricky
Gervais, won a ratings prize: a 14 per cent increase in viewers from last year.

“The
67th Annual Golden Globe Awards” won its three-hour time slot Sunday,
drawing 16.9 million viewers. That beat its audience of 14.9 million viewers in
2009.

Originating
from Los Angeles at 5 p.m. local time, the event was aired live by NBC in all
time zones coast-to-coast, rather than delayed for prime-time broadcast in the
West.

Even with the
audience upswing, viewership was far below the biggest year for the awards
show. In 2004, 26.8 million viewers tuned in.

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Host Ricky Gervais ges-tures on stage during the 67th Annual Golden Globe Awards held at the Beverly Hilton Hotel on Sunday.
AP
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