Tourism training on tap

Training programme to hark back to Caymanian hospitality of yesteryear.

The Cayman Islands Tourism
Association and the Paragon Group have signed a two-year training agreement for
professionals in the food and beverage service, sales and customer service

Starting in March, member companies
of the association and the general business community can participate in a
series of in-depth training courses.

The training programme was
spearheaded by the CITA and the Paragon Group, a local publishing,
marketing, public relations, sales training, coaching
and consulting

The training partnership is aimed
at re-aligning the overall standards and knowledgeability in the Cayman Islands
food and beverage, sales and customer service industries. The objective is to
give sector professionals an understanding of the Caymanian hospitality of
yester-year, while updating them on current global industry trends and

“We are excited about commencing
the training programme with the Paragon Group because their facilitators are
very knowledgeable and possess great insight and experience in the food and
beverage service [and] sales and customer service fields that they have
garnered on the world’s stage,” said CITA President Steve Broadbelt.

 Nicole Jackson-Salvi, CEO of the Paragon Group
said she felt that as a Caymanian, she sees a massive need to reinvigorate the
Cayman Islands brand in Cayman, “to ensure that visitors to these islands are
impressed by our warm and irreproachable hospitality which translates into
elated tourists and a more sustainable and fiscally strong industry”.

She added: “These courses are not
only immensely educational for the professionals in the F&B service and
sales/customer service fields but they will fuse international business acumen
and standards with traditional Caymanian hospitality and cultural

FYI: To sign up for the
upcoming courses contact CITA on 949-8522 or Paragon Group on 946-3588.

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