It is perhaps no surprise that a
book titled “What Every Man Thinks About Apart From Sex” is a best
It is also perhaps no surprise that
such a book has recently outsold a Harry Potter title and “The Da Vinci
Code” on Amazon.com.
But what about the fact that the
book contains only blank pages?
The joke is on, well, all of us.
“I am fiercely proud that I
can now call myself a best-selling author,” said comedian and entrepreneur
Sheridan Simove, the book’s “writer.”
“What is wonderful about it is
that people want to laugh.”
“What Every Man Thinks About
Apart From Sex” has sold out its first print run, hitting No. 744 on
Amazon’s list, ahead of Dan Brown’s “The Da Vinci Code” at No. 2,910
and JK Rowling’s “Harry Potter and the Order of the Phoenix” at No.
Simove said the idea for the book
came after an earlier publishing venture, a self-help book called “Ideas
Man,” which was a comparative flop.
“It was about my life and
success and failures,” he said of “Ideas Man.” “It took me
five years to [write], it was out for two years, and it got to number 5,000 on
the Amazon charts.”
Simove’s other ideas have been more
successful, including a Martin Loofah King bath product, the Inotepad and the
Designer Beaver, an adult novelty gift, which he claims have sold over a
“I like to do things where
people say it can’t be done and no one puts barriers in front of my goal,”
The latest winning idea was turning
a joke into a book.
A blank book.
“From the day of
conception to having a book in my hand took nine days. I became gripped by the