Cayman’s June air arrivals were the third strongest in 10 years.
According to figures released by the Cayman Islands Department of Tourism, 26,690 people flew into Cayman compared to 25,050 in 2010. The biggest market rises were from the southeast, southwest and west coast of the United States, all of which were over 14 per cent higher than 2010. The United States as a source market in general was up by nearly 10 per cent as compared to last year.
So far, air arrivals are up by 9.4 per cent this year compared to the same period of 2010.
Cayman’s accommodation sector reported good results in general although some warned that room rates were still depressed to compensate for the low market.
“The summer has been really good, occupancy wise,” said Paul Robinson, marketing director of The Reef.
“Unfortunately with rate as the primary driver of occupancy, the Average Daily Rate is not where we would like it to be. June and July have been very strong. Staycations have been a positive factor at the Reef this summer.
“The first part of August is strong, the latter part not as good. The market is still a maintaining a late booking trend. That makes projecting beyond 60 days pointless. As I am sure all our colleagues are doing, we are watching the US economy, and keeping our fingers crossed that it improves going forward,” Mr. Robinson said.
Thomas Mason of Comfort Suites said they had an excellent June and July with numbers better than last year’s. August was tracking well and Mr. Mason said he was encouraged with the pick up.
Jaime Monech, director of sales and marketing at The Ritz-Carlton, Grand Cayman, said recent months had been good.
“In June 2011, The Ritz-Carlton, Grand Cayman, experienced a significant increase in our leisure guest activity. This positive trend carries through July and August, which are proving solid and consistent occupancy levels.”
The Grand Cayman Marriott Beach Resort reported that one particular sector had been strong.
“It was a great month for groups,” said director of sales and marketing, Laura Skec.
“[We also had a] lot of last minute leisure, but also group bookings helping us to close better than last year,” Ms Skec said. “August and September are pacing ahead of last year but very soft in comparison to the good months we had so far in the year, which is what you expect from the low season.”