Brassieres covered in butterflies, beads and baubles adorned the walls of 24K-Mon Jewellers on Tuesday night so fans could vote on their favourites and buy the ones they especially liked.
The BRAvo Art Exhibition and Competition of Bras for the Cause raised funds for the Lions Club of Tropical Gardens breast cancer awareness campaign.
More than 30 bras, designed and decorated by participants in October during Breast Cancer Awareness Month, were on display and visitors to the store, where a party was being held, voted on the most creative, most clever, pinkest and the overall winner.
Gale Tibbetts of 24K-Mon Jewellers said she was delighted by the efforts of the people, including several children, who had designed the bras and built them during two workshops last month.
“Everyone loved the workshops,” Ms Tibbetts said.
The workshops were held inside the store, but she hopes next year that a larger venue can be found for the event.
Included in this year’s display was Flamommogram, a design of two pink flamingos; Hooters, a bra disguised an owl; and Over the Shoulder Boulder Holder with lots of pink fluffy balls stuffed inside a bra.
“It does bring awareness to people about breast cancer,” Ms Tibbetts said. “And it’s great fun.”
“Most of the people who take part are affiliated in some way to someone who has had breast cancer – they had a friend or relative or coworker they’ve dedicated the bras to,” she said.
Since Tuesday’s event clashed with the Camana Bay Christmas tree lighting, there was a smaller-than-expected turnout at the store, so Ms Tibbetts plans to re-show the bras at the Visual Arts Society’s Christmas Arts and Crafts Show from 10am to 4pm on Saturday, 3 December at the Camana Bay Pavilion on Market Street. Those who missed out on viewing and buying the bras will get another chance to cast their votes and perhaps pick up an unusually busty piece of art for their collection.