Cayman Islands Tourism Association members have been advised that the private sector organisation has completely revamped its website.
Lucy Wilcox of the association said this was because the tourism body had outgrown the previous, more basic site.
“The association is now involved in a wide variety of tourism initiatives and needed a site that represent these. Membership has grown and there was a need to have a better, more in depth listing for each member business, particularly for a visitor when researching their visit,” Ms Wilcox said.
She said it was easier for the association to upload content regularly.
There is much additional functionality which includes categories of where to stay, what to eat and what to do among member businesses, which range from catering to tours and all aspects of the industry. Blogs, a members-only section, events calendars and video and photo sections have also been created.
“This site is a resource for visitors, so it is important we have much more content for the visitor to be better informed and research their trip before they arrive or once they are here,” she said.
Member businesses benefits include links to their websites, detailed contact information and through enquiry e-mails.
Jane van der Bol, executive director of the association, said that the new website was a “tremendous asset”.
“The Cayman Islands Tourism Association will be able to communicate with its members through the Membership area of the website with password protected access to sector related business and updates. We are delighted with the look, feel and functionality of our new website,” she said.