CBS Nightly News with Katie Couric showed the Cayman Islands and the Tortuga Rum Company is a segment last week about an Iowa gift basket company.
A film crew visited Cayman to interview Monique and Marcus Simmonds of the Tortuga Rum Company for the report. The cameras captured scenic shots of the Cayman Islands, as well as footage of Tortuga Rum cakes being baked.
‘They only used a few sentences from the hours of filming,’ said assistant managing director of the Tortuga Rum Company, Monique Hamaty-Simmonds, whose father founded the business in Grand Cayman 25 years ago.
‘Yet it was a wonderful opportunity to showcase our delicious rum cakes and beautiful island to such a vast audience.’
Citing Tortuga Rum cakes as the number one export of the Cayman Islands, the story traced the products in a gift basket to the various small businesses involved in their production.
Tortuga Caribbean Rum Cakes are extremely popular with American gift basket makers because of its distinctive packaging, tropical appeal and extended shelf life. Each cake is hand glazed with special Tortuga Gold Rum then vacuum sealed to allow freshness up to nine months or indefinitely if refrigerated.
Tortuga Rum Company will be represented at the upcoming 55th Summer Fancy Food Show in New York on June 28-30, introducing thousands of gift basket retailers and other specialty food buyers to Tortuga Rum cakes and other Caribbean gourmet products.
Named the ‘Best Cruise Souvenir’ by Porthole Cruise magazine for the fifth consecutive year in 2009, the cakes are sold throughout North America and the Caribbean, and in onboard gift shops of over 100 cruise ships. They are also sold online.