The Society of Incentive Travel Executives has made a significant step toward making inroads into the Caribbean.
On 9 June, 2013, the Site International Board of Directors approved a change in the bylaws of the Site Florida Chapter to expand its region to incorporate Site members in the Caribbean. The Site Florida Chapter will now be officially known as the Site Florida & Caribbean Chapter.
“Site Florida is delighted to expand and have the Caribbean join us as we form a cohesive Chapter called Site Florida & Caribbean,” said Jane van der Bol, Chapter President and Executive Director of Cayman Islands Tourism Association.
“Florida has always been known as an excellent incentive travel destination, topping Incentive Magazine’s ‘domestic’ list for 2012. Internationally, the Caribbean leads that list. Results from the World Travel and Tourism Council have shown that the Caribbean is the most tourism-intensive region in the world, with travel and tourism contributing 14 per cent of the GDP in 2012 and that expected to increase in the upcoming years. By joining these two regions, Florida and the Caribbean, our chapter will become one of the most dynamic for incentive travel programs.”
With more than 100 members, the Site Florida and Caribbean Chapter is one of the largest and fastest growing chapters in the global Site community. In December, the Chapter and Visit Orlando host the Site Global Conference 2013 at the Loews Portofino Bay Hotel at Universal Orlando. More than 500 local delegates from 40-plus countries are expected to attend and will be treated to the best of Florida motivational experiences with a blend of entertainment extravaganzas, networking opportunities and tour options.
“The creation of the Site Florida and Caribbean Chapter is a natural and dynamic progress for this powerhouse incentive region. It leverages all the strength and history of the Florida leadership, strategic knowledge and tools to deliver great member value within the region,” said David Sand, Site President 2013.
“I am particularly excited about the current Chapter leadership’s open-minded vision for collaboration in the region and the many positive impacts this will have. Today in the association world it is moves like these that make Site nimble and relevant.”