The Grand Caymanian resort officially became a Holiday Inn last month after completing an agreement with the international hotel chain.
The rebranding of the 117-room hotel overlooking the North Sound, officially signed on June 11, follows months of renovations to bring the resort up to the expected standards of the franchise parent company InterContinental Hotels Group.
The modifications included new bathroom amenities in all rooms, a new breakfast buffet and complete renovation of the lobby.
The changes will also mean a return to nightly entertainment at the beachside resort, next to the North Sound golf club.
Brooke Meyer, director of sales and marketing, said: “The Holiday Inn was on the Island 20 years ago and was very popular at that time for the live entertainment. I think the brand is really excited to be back here and hoping to bring that atmosphere back.”
The hotel retains its original local ownership and the 54 fractional units at the site remain unaffected by the change.
The hotel management hoped the attraction of the Holiday Inn name will encourage new tourists to come to the Cayman Islands.
Ms Meyer added: “It allows us to be part of their reservation system and take advantage of their marketing and resources. We hope that it will bring more tourists to the island. We are the only Holiday Inn branded hotel in the Cayman Islands and we therefore have access to their loyal guests that might not have chosen this destination in the past because ‘their hotel’ was not here.”
Among the upgrades required to be part of the Holiday Inn group were the addition of free Wi-Fi access in all rooms and public spaces, new children’s activity programmes for guests and upgraded meeting space.
Gerardo Murray, vice president of marketing and strategic services in the region, said: “We are thrilled to bring a Holiday Inn Resort hotel to one of the most popular destinations in the Caribbean. Adding this property to our Holiday Inn Resort brand portfolio is in alignment with our strategy to bring the brand to easily accessed leisure destinations.”
Reginald Delapenha, owner of the Grand Caymanian Ltd, said: “We are excited to bring the Holiday Inn brand back to Grand Cayman and look forward to making a positive contribution to our local tourism industry.”
Signage for the hotel was put in place earlier this year. The InterContinental Hotel Group now has a presence in 21 countries in the Caribbean and Latin America region, a spokesperson said.
“This new Holiday Inn Resort property will further bolster the strong presence of the Holiday Inn brand family in the Caribbean while also enhancing the travel experience of our guests,” said Heather Balsley Intercontinental Hotels Group. “Grand Cayman is a family-friendly vacation destination and a key location for the Holiday Inn Resort brand.”