New website promotes Cayman

The website BestofCayman.com was launched this week to meet a growing need for online information about the Cayman Islands.

The site will provide local businesses with a fresh outlet to reach customers as they plan their trip to Cayman.

As Internet access becomes more prevalent across the globe, many people are travelling with their laptops. To this new generation of Internet travellers, BestofCayman.com provides an online destination for everything to do in the Cayman Islands.

‘BestofCayman.com is the perfect addition to the marketing mix, providing an opportunity to increase awareness among future visitors to the Cayman Islands,’ explained Jeremy Olsson, website co-founder.

‘Because the Internet is such a low-cost marketing solution, it can level the playing field for smaller businesses,’ he added.

Co-founder Carrie Layne explained other benefits of the site.

‘BestofCayman.com will capitalize on the power of word-of-mouth advertising through the incorporation of a rating and review system. Users can post and read first-hand accounts of fellow travellers experiences. These candid but genuine reviews also serve as excellent feedback to managers and owners,’ she said.

With over 20 years combined experience in Internet marketing, the Best of Cayman management team has the knowledge base and skills to effectively reach the rapidly growing online population.

‘By listing with BestofCayman.com, you are essentially letting us handle your Internet marketing efforts for you.

‘It is important to understand that tourists unfamiliar with the Cayman Islands need an easy way to find the information they are in search of,’ Ms Layne said.

The site is divided into restaurants, bars and nightlife, hotels and resorts, spa and beauty, and things to do, with additional categories planned.

BestofCayman.com has partnered with Cayman Airways to offer the chance to win two airline tickets to those who subscribe to the site’s monthly newsletter from 15 November 2005 to 1 January 2006. To win, users just need to enter their email address at BestofCayman.com.

‘Search engines are the gateway to the online world. Travellers unfamiliar with the Cayman Islands turn to search engines as a starting point for their information gathering. This is why BestofCayman.com has partnered with Google, Yahoo, and several other top search engines to bring more web traffic for the Cayman Islands tourism market,’ Ms Layne said.

For more information, contact BestofCayman.com at 324-1222 or [email protected]