Digicel made another bold move by adding the Cayman Islands Flag Football Association to their list of sponsorships.
Cayman’s Bigger, Better Network had agreed to a sponsorship, valued at $6,000, for the 2012 summer league. The sponsorship includes a combination of cash and prize donations and a promise to enhance the league’s expectations.
Accepting on behalf of the association board was first elected member Phillip Brown and current vice president Brad Connolly. The league, now called the Digicel 2012 Summer League, officially kicked off on 16 June at the Ed Bush Field in West Bay.
“We have been working on establishing a relationship with the flag football association for a year now,” said Digicel Cayman’s Marketing Manager Sharez Laws. “We did a few activities together in 2011 and recognized so much potential in the sport and its players. It is my absolute pleasure to officially welcome them to our network of sponsorships.
“We are committed to working with the members of the board to not only assist with the existing league but also bring it to its full potential. Our ultimate goal is to make the experience this year a bigger, better and of course an unforgettable one for both players and patrons.”
The association was formed in 2002 and has soared in popularity. Flag football, as a whole, has become a key sport in Cayman with a men and women’s league.
The men’s competition had an exciting opening with 2011 champions the dms Hellcats crushing the PWC Ironmen 34-6. From there, the Club House Bulldogs were upset by the Burger King Panthers 6-0 and the Cox Colts just edged out the Maples Packers 19-14.
League matches went into their second week on Saturday as Club House battled PWC, the Dart Hurricanes faced Burger King and Cox challenged the Hellcats. Week three takes place this Saturday, 30 June, as Dart battles Club House at 1.30pm, PWC face Cox at 2.45pm and Maples tackle Hellcats at 4pm.
Matches will take place every Saturday in West Bay throughout the summer months into September. The playoffs take place on 22 September with the finals on 29 September.
Keeping the promise of enhancing the league’s expectations, spectators can look forward to match activities that will give them the opportunity to not only win vouchers and free credit, but also top-of-the-line handsets. For the season opener, three spectators were randomly selected from the crowd and given the chance to kick a field goal in an attempt to win a Samsung Galaxy SII.
Association president Jermaine Sharpe expressed his excitement to have Digicel onboard by saying, “The men’s league is proud to be sponsored by Digicel this year. This partnership will not only help boost flag football as one of the fastest growing sports in the Cayman Islands but will also show the commitment that Digicel continues to demonstrate to the community. We hope that with the generous support provided by Digicel we can take our sport to the next level and make it bigger and better.”