To mark its 35th year, which began in December, Foster’s Food Fair is picking a different charity to promote every month in the company’s “Year of Giving.”
The grocery chain started the year by encouraging customers to donate their extra change or add a couple of dollars to their food bill by giving to Literacy is for Everyone, supporting literacy programs for children and adults.
This month, the donations will go to the Cayman Islands Humane Society. Foster’s also plans to donate $250 on top of any funds collected from customers to each charity, according to a press release.
“My brothers, sisters, and I have spent most of our lives growing up in Foster’s and have many stories and memories. In fact, most family get-togethers end up with us retelling stories of our dad and how he always wanted more for his family, his company, and for his community,” Woody Foster, managing director for the company, said in the press release.
The yearlong celebration will also include giveaways to customers, and the company, along with other sponsors, will give free bus rides from George Town to West Bay every Friday on a branded bus.
“The Foster’s Year of Giving focuses on giving back to the community that continuously supports us, and we are thrilled to be able to give back by paying for bus rides throughout the campaign,” marketing manager Julian Foster said in the release.
Other months in the campaign will be dedicated to the Cayman Heart Fund, the Red Cross, Cayman Hospice Care, Feed our Future, Big Brothers Big Sisters, the Alzheimer’s and Dementia Association of the Cayman Islands, St. Baldrick’s Foundation, the Breast Cancer Foundation, and the Cayman Islands Cancer Society.
More information on Foster’s Year of Giving is available at www.wecare.ky.